Course curriculum

  1. 1

    • Welcome to Better Breeder Website Academy
  2. 2

    • Starting a Website from Scratch: Starting a Website from Scratch

  3. 3

    • Overview of Better Breeder Website Academy
  4. 4

    • Tagline Development Guide
  5. 5

    • Introduction

    • Lesson 1.1: Your Website's Purpose

    • Lesson 1.2: Your Target Audience

    • Lesson 1.3: Let Your Website Do the Work

    • Lesson 1.4 Technical Support

    • Lesson 1.5: Search Engine Basics

    • Lesson 1.6: The Pyramid for Website Success

  6. 6

    • Module 2 Overview

    • Lesson 2.1: Website Themes

    • Lesson 2.2: Visual Site Design

    • Lesson 2.3: Header & Footer

    • Lesson 2.4: Page Design

    • Lesson 2.5: Imagery

    • Lesson 2.6: Site Structure

    • Summary
  7. 7

    • Overview

    • Lesson 3.1: Keyword Research

    • Lesson 3.2: On-Page SEO Elements

    • Lesson 3.3: Off-Page SEO Elements

    • Assignment: Website SEO Elements
  8. 8

    • Introduction

    • Lesson 4.1: Writing Tools & Services

    • Lesson 4.2: Home Page

    • Lesson 4.3: Dog Category & Pages

    • Lesson 4.4: The Puppies Page

    • Lesson 4.5 For Sale Page

    • Lesson 4.6: About Us Page

    • Lesson 4.7: Resources

    • Assignment: Complete the SEO Worksheet
  9. 9

    • Introduction

    • Lesson 5.1: Google’s Tools

    • Lesson 5.2: Launch!

    • Lesson 5.3: Linking, Link Building & Building Authority

    • Lesson 5.4: Performance Audits

    • Lesson 5.5: Performance Pro Tips

    • Lesson 5.6: Performance Results

    • Course Completed!